Items where Division is "College of Business and Social Sciences > Aston Business School > Marketing & Strategy" and Year is 2007

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Number of items: 8.


Evanschitzky, Heiner, Tönnis, Sabine, Woisetschläger, David M. and Ahlert, Dieter (2007). Der Einfluss von Preiserhöhungen auf Konsumenteneinstellungen:Eine Experimentelle Studie. Thexis, 4 , pp. 7-11.

Hart, Cathy, Farrell, Andrew M., Stachow, Grazyna, Reed, Gary and Cadogan, John W. (2007). Enjoyment of the shopping experience:impact on customers’ repatronage intentions and gender influence. Service Industries Journal, 27 (5), pp. 583-604.

Hart, Cathy, Stachow, Grazyna B., Farrell, Andrew M. and Reed, Gary (2007). Employer perceptions of skills gaps in retail:issues and implications for UK retailers. International Journal of Retail and Distribution Management, 35 (4), pp. 271-288.

Jayawardhena, Chanaka, Souchon, Anne L., Farrell, Andrew M. and Glanville, Kate (2007). Outcomes of service encounter quality in a business-to-business context. Industrial Marketing Management, 36 (5), pp. 575-588.

Theoharakis, Vasilios, Vakratsas, Demetrios and Wong, Veronica W.Y. (2007). Market-level information and the diffusion of competing technologies:an exploratory analysis of the LAN industry. Research policy, 36 (5), pp. 742-757.

Book Section

Jayawardhena, Chanaka, Farrell, Andrew M. and Lin, X.X. (2007). Brady et al.'s (2005) service evaluation models: A replication and extension in China. IN: Proceedings of the Academy of Marketing 2007 Annual Conference. GBR: UNSPECIFIED.

Conference or Workshop Item

Jayawardhena, C, Farrell, A M and Lin, X X (2007). Brady et al.'s (2005) service evaluation models: A replication and extension in China. IN: Academy of Marketing Conference 2007. Surrey, 2007-07-03 - 2007-07-06.


Demangeot, Catherine (2007). Utilising online shopping environment attributes holistically to create competitive advantage. PHD thesis, Aston University.

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