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Number of items: 50.

Article

Schaarschmidt, Mario, Walsh, Gianfranco and Evanschitzky, Heiner (2018). Customer Interaction and Innovation in Hybrid Offerings:Investigating Moderation and Mediation Effects for Goods and Services Innovation. Journal of Service Research, 21 (1), pp. 119-134.

Evanschitzky, Heiner and Goergen, Marc (2018). Looking Forward, Looking Back:British Journal of Management 2000–2015. British Journal of Management, 29 (1), pp. 3-9.

Evanschitzky, Heiner, Malhotra, Neeru, v. Wangenheim, Florian and Lemon, Katherine N. (2017). Antecedents of peripheral services cross-buying behavior. Journal of Retailing and Consumer Services, 36 , pp. 218-224.

Taheri, Babak, Coelho, Filipe J., Sousa, Carlos M.P. and Evanschitzky, Heiner (2017). Mood regulation, customer participation, and customer value creation in hospitality services. International Journal of Contemporary Hospitality Management, 29 (12), pp. 3063-3081.

Glanfield, Keith, Saunders, John, Evanschitzky, Heiner and Rudd, John M. (2017). Corporate identity at the stakeholder group level. International Studies of Management and Organization, 47 (2), pp. 135-158.

Eisend, Martin, Evanschitzky, Heiner and Gilliland, David I. (2016). The influence of organizational and national culture on new product performance. Journal of Product Innovation management, 33 (3), pp. 60-276.

Walsh, Gianfranco, Walgenbach, Peter, Evanschitzky, Heiner and Schaarschmidt, Mario (2016). Service productivity:what stops service firms from measuring it? Journal of Organisational Transformation and Social Change, 13 (1), pp. 5-25.

Sharma, Arun and Evanschitzky, Heiner (2016). Returns on key accounts:do the results justify the expenditures? Journal of Business and Industrial Marketing, 31 (2), pp. 174-182.

Eisend, Martin, Evanschitzky, Heiner and Calantone, Roger J. (2016). The relative advantage of marketing over technological capabilities in influencing new product performance:the moderating role of country institutions. Journal of International Marketing, 24 (1), pp. 41-56.

Boulay, Jacques, Caemmerer, Barbara, Evanschitzky, Heiner and Duniach, Krista (2016). Growth, uniformity, local responsiveness, and system-wide adaptation in multiunit franchising. Journal of Small Business Management, Early ,

Blut, Markus, Evanschitzky, Heiner, Backhaus, Christof, Rudd, John and Marck, Michael (2016). Securing business-to-business relationships:the impact of switching costs. Industrial Marketing Management, 52 , pp. 82-90.

Evanschitzky, Heiner, Caemmerer, Barbara and Backhaus, Christof (2016). The franchise dilemma:entrepreneurial characteristics, relational contracting, and opportunism in hybrid governance. Journal of Small Business Management, 54 (1), pp. 279-298.

Evanschitzky, Heiner, Iyer, Gopalkrishnan R., Gopalakrishna Pillai, Kishore, Kenning, Peter and Schu¨tte, Reinhard (2015). Consumer trial, continuous use, and economic benefits of a retail service innovation:the case of the personal shopping assistant. Journal of Product Innovation management, 32 (3), pp. 459-475.

Nagengast, Liane, Evanschitzky, Heiner, Blut, Markus and Rudolph, Thomas (2014). New insights in the moderating effect of switching costs on the satisfaction-repurchase behavior link. Journal of Retailing, 90 (3), pp. 408-427.

Blut, Markus, Beatty, Sharon E., Evanschitzky, Heiner and Brock, Christian (2014). The impact of service characteristics on the switching costs-customer loyalty link. Journal of Retailing, 90 (2), pp. 275-290.

Schumann, Jan H., Wünderlich, Nancy V. and Evanschitzky, Heiner (2014). Spillover effects of service failures in coalition loyalty programs:the buffering effect of special treatment benefits. Journal of Retailing, 90 (1), pp. 111-118.

Evanschitzky, Heiner, Emrich, Oliver, Sangtani, Vinita, Ackfeldt, Anna-Lena, Reynolds, Kristy E. and Arnold, Marc J. (2014). Hedonic shopping motivations in collectivistic and individualistic consumer cultures. International Journal of Research in Marketing, 31 (3), pp. 335-338.

Evanschitzky, Heiner and Armstrong, J. Scott (2013). Research with in-built replications:comment and further suggestions for replication research. Journal of Business Research, 66 (9), pp. 1406-1408.

Brock, Christian, Blut, Markus, Evanschitzky, Heiner and Kenning, Peter (2013). Satisfaction with complaint handling:a replication study on its determinants in a business-to-business context. International Journal of Research in Marketing, 30 (3), pp. 319-322.

Punjaisri, Khanyapuss, Evanschitzky, Heiner and Rudd, John (2013). Aligning employee service recovery performance with brand values:the role of brand-specific leadership. Journal of Marketing Management, 29 (9-10), pp. 981-1006.

Evanschitzky, Heiner, Ramaseshan, B., Woisetschläger, David M., Backhaus, Christof, Richelsen, Verena and Blut, Markus (2012). Consequences of customer loyalty to the loyalty program and to the company. Journal of the Academy of Marketing Science, 40 (5), pp. 625-638.

Brock, Christian, Blut, Markus, Evanschitzky, Heiner, Ahlert, Dieter and Kenning, Peter (2011). Kundenbindung von Noncomplainern:Neue Aspekte des Beschwerdemanagement. Zeitschrift für Betriebswirtschaft, 81 (sh 021), pp. 57-76.

Jaakkola, Matti, Möller, Kristian, Parvinen, Petri, Evanschitzky, Heiner and Mühlbacher, Hans (2010). Strategic marketing and business performance:a study in three European 'engineering countries'. Industrial Marketing Management, 39 (8), pp. 1300-1310.

Brock, Christian, Evanschitzky, Heiner, Blut, Markus, Kenning, Peter and Ahlert, Martin (2010). Beschwerdemanagement im B2B-Sektor:Replikation und Erweiterung. Die Betriebswitschaft, 70 (1), pp. 25-40.

Evanschitzky, Heiner and Armstrong, J. Scott (2010). Replications of forecasting research. International Journal of Forecasting, 26 (1), pp. 4-8.

Punjaisri, Khanyapuss, Evanschitzky, Heiner and Wilson, Alan (2009). Internal branding: an enabler of employees' brand-supporting behaviours. Journal of Service Management, 20 (2), pp. 209-226.

Vogel, Verena, Evanschitzky, Heiner and Ramaseshan, B. (2008). Customer equity drivers and future sales. Journal of Marketing, 72 (6), pp. 98-108.

Punjaisri, Khanyapuss, Wilson, Alan and Evanschitzky, Heiner (2008). Exploring the influences of internal branding on employees' brand promise delivery. Journal of Relationship Marketing, 7 (4), pp. 407-424.

Evanschitzky, Heiner and Woisetschläger, David M. (2008). Too old to choose? The effects of age and age related constructs on consumer decision making. [North American] Advances in Computer Research, 35 , pp. 630-636.

Eschweiler, Maurice, Evanschitzky, Heiner and Woisetschläger, David M. (2007). Ein Leitfaden zur Anwendung varianzanalytisch ausgerichteter Laborexperimente. Wirtschaftwissenschaftliches Studium, 36 (12), pp. 546-554.

Wangenheim, Florian v., Evanschitzky, Heiner and Wunderlich, Maren (2007). Does the employee–customer satisfaction link hold for all employee groups? Journal of Business Research, 60 (7), pp. 690-697.

Evanschitzky, Heiner, Baumgarth, Carsten, Hubbard, Raymond and Armstrong, J. Scott (2007). Replication research's disturbing trend. Journal of Business Research, 60 (4), pp. 411-415.

Kenning, Peter, Evanschitzky, Heiner, Vogel, Verena and Ahlert, Dieter (2007). Consumer price knowledge in the market for apparel. International Journal of Retail and Distribution Management, 35 (2), pp. 97-119.

Evanschitzky, Heiner, Tönnis, Sabine, Woisetschläger, David M. and Ahlert, Dieter (2007). Der Einfluss von Preiserhöhungen auf Konsumenteneinstellungen:Eine Experimentelle Studie. Thexis, 4 , pp. 7-11.

Evanschitzky, Heiner, Ahlert, Dieter, Blaich, Günther and Kenning, Peter (2007). Knowledge management in knowledge intensive service networks:a strategic management approach. Management Decision, 45 (2), pp. 265-283.

Evanschitzky, Heiner (2007). Market orientation of service networks:direct and indirect effects on sustained competitive advantage. Journal of Strategic Marketing, 15 (4), pp. 349-368.

Blut, Markus, Evanschitzky, Heiner, Vogel, Verena and Ahlert, Dieter (2007). Switching barriers in the four-stage loyalty model. [North American] Advances in Computer Research, 34 , pp. 726-734.

Sharma, Arun, Levy, Michael and Evanschitzky, Heiner (2007). The variance in sales performance explained by the knowledge structures of salespeople. Journal of Personal Selling and Sales Management, 27 (2), pp. 169-181.

Evanschitzky, Heiner, Iyer, Gopalkrishnan R., Plasmann, Hilke, Niesing, Joerg and Meffert, Heribert (2006). The relative strength of affective commitment in securing loyalty in service relationships. Journal of Business Research, 59 (12), pp. 1207-1213.

Iyer, Gopalkrishnan R., Sharma, Arun and Evanschitzky, Heiner (2006). Global marketing of industrial products:are interpersonal relationships always critical? Industrial Marketing Management, 35 (5), pp. 611-620.

Evanschitzky, Heiner and Wunderlich, Maren (2006). An examination of moderator effects in the four-stage loyalty model. Journal of Service Research, 8 (4), pp. 330-345.

Evanschitzky, Heiner and Wangenheim, Florian v. (2006). Customer value based entry decision in International markets the concept of International Added Customer Equity. Journal of Relationship Marketing, 5 (1), pp. 79-91.

Aalto-Setälä, Ville, Evanschitzky, Heiner, Kenning, Peter and Vogel, Verena (2006). Differences in consumer price knowledge between Germany and Finland. International Review of Retail, Distribution and Consumer Research, 16 (5), pp. 591-599.

Ahlert, Dieter and Evanschitzky, Heiner (2006). Multi-Channel-Management im Spannungsfeld von Kundenzufriedenheit und Organisation. Thexis, 4 , pp. 21-25.

Ahlert, Dieter, Evanschitzky, Heiner and Hesse, Josef (2005). Zwischen Relevance und Rigor:Der Erfolgreiche Einsatz der Erfolgsforschung in Wissenschaft und Praxis. Wirtschaftwissenschaftliches Studium, 34 (7), pp. 362-367.

Baumgarth, Carsten and Evanschitzky, Heiner (2005). Die Rolle von Replikationen in der Marketingwissenschaft. Marketing ZFP, 27 , pp. 253-262.

Evanschitzky, Heiner, Kenning, Peter and Vogel, Verena (2004). Consumer price knowledge in the German retail market. Journal of Product and Brand Management, 13 (6), pp. 390-405.

Evanschitzky, Heiner, Iyer, Gopalkrishnan R., Hesse, Josef and Ahlert, Dieter (2004). E-satisfaction:a re-examination. Journal of Retailing, 80 (3), pp. 239-247.

Book Section

Pokorska, Joanna, Farrell, Andrew, Evanschitzky, Heiner and Pillai, Kishore (2013). Relationship fading in business-to-consumer context. IN: UNSPECIFIED Sezgin, Selime; Karaosmanoglu, Elif and Elmadag Bas, Ayse B. (eds) UNSPECIFIED.

Evanschitzky, Heiner, Backhaus, Christof, Woisetschläger, David M. and Ahlert, Dieter (2008). Der Einfluss von Organisationsstruktur und Aufgabenkomplexität auf Teamperformance:Eine gruppenexperimentelle Studie. IN: Gruppen und Teamorganisation. Schreyögg, Georg and Conrad, Peter (eds) Managementforschung . Springer.

This list was generated on Sun Oct 21 01:00:18 2018 BST.