Items where Division is "Aston Business School > Marketing & strategy" and Year is 2018

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Number of items: 13.


Carrington, David J, Combe, Ian A and Mumford, Michael D. (2018). Cognitive shifts within leader and follower teams:Where consensus develops in mental models during an organizational crisis. Leadership Quarterly ,


Evanschitzky, Heiner and Goergen, Marc (2018). Looking Forward, Looking Back:British Journal of Management 2000–2015. British Journal of Management, 29 (1), pp. 3-9.


Glanfield, Keith, Ackfeldt, Anna-Lena and Melewar, T.C. (2018). Corporate branding’s influence on front-line employee and consumer value co-creation in UK household consumer markets. Journal of General Management, 43 (2), pp. 63-69.


Khusainova, Rushana (2018). A combinatory approach to affective and cognitive dimensions of the intrinsic and extrinsic motivation of salespeople. PHD thesis, Aston University.

Khusainova, Rushana, De Jong, Ad, Lee, Nick, Rudd, John M. and Marshall, Greg W (2018). (Re) defining salesperson motivation: current status, main challenges, and research directions. Journal of Personal Selling and Sales Management , pp. 1-28.


Lages, Cristiana, Piercy, Nigel, Malhotra, Neeru and Simões, C (2018). Understanding the mechanisms of the relationship between shared values and service delivery performance of frontline employees. International Journal of Human Resource Management ,

Logkizidou, Maria, Bottomley, Paul, Angell, Rob and Evanschitzky, Heiner (2018). Why Museological Merchandise Displays Enhance Luxury Product Evaluations:An Extended Art Infusion Effect. Journal of Retailing ,


Parkes, Geoff, Hart, Mark, Rudd, John and Liu, Rebecca (2018). The role of behavioural competences in predicting entrepreneurial funding resource orchestration. Cogent Business & Management, 5 (1),

Pyrko, Igor and Dörfler, Viktor (2018). Using Causal Mapping in the Analysis of Semi-structured Interviews. Academy of Management Proceedings, 2018 (1),


Richardson, Martin (2018). Identification and analysis of marketing manager competences that determine marketing department capabilities and the underlying importance of courage traits. PHD thesis, Aston University.


Schaarschmidt, Mario, Walsh, Gianfranco and Evanschitzky, Heiner (2018). Customer Interaction and Innovation in Hybrid Offerings:Investigating Moderation and Mediation Effects for Goods and Services Innovation. Journal of Service Research, 21 (1), pp. 119-134.


Wallace, Elaine, Buil, Isabel and De Chernatony, Leslie (2018). ‘Consuming Good’ on Social Media:What Can Conspicuous Virtue Signalling on Facebook Tell Us About Prosocial and Unethical Intentions? Journal of Business Ethics ,

Wolf, Carola (2018). Not lost in translation: Managerial career narratives and the construction of protean identities. Human Relations ,

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