Items where Division is "College of Business and Social Sciences > Aston Business School > Advanced Services Group" and Year is 2015

B

Baines, Tim and Shi, Victor Guang (2015). A Delphi study to explore the adoption of servitization in UK companies. Production Planning and Control, 26 (14-15), pp. 1171-1187.

Burton, Jamie, Story, Vicky, Zolkiewski, Judy, Raddats, Chris, Baines, Tim S. and Medway, Dominic (2015). Identifying (territorial) tensions in the servitization value chain. IN: Servitization : the theory and impact. Baines, Tim and Harrison, David K. (eds) GBR: Aston University.

D

Dwivedi, Yogesh Kumar, Kapoor, Kawaljeet and Chen, Hsin (2015). Social media marketing and advertising. Marketing Review, 15 (3), pp. 289-309.

K

Kapoor, Kawaljeet, Dwivedi, Yogesh Kumar and Williams, Michael D. (2015). Conceptualising the role of innovation--attributes for examining consumer adoption of entertainment--related innovations. International Journal of Indian Culture and Business Management, 10 (3),

Kapoor, Kawaljeet, Dwivedi, Yogesh Kumar and Williams, Michael D. (2015). Empirical Examination of the Role of Three Sets of Innovation Attributes for Determining Adoption of IRCTC Mobile Ticketing Service. Information Systems Management, 32 (2), pp. 153-173.

Kapoor, Kawaljeet, Dwivedi, Yogesh Kumar and Williams, Michael D. (2015). Examining the role of three sets of innovation attributes for determining adoption of the interbank mobile payment service. Information Systems Frontiers, 17 (5), 1039–1056.

P

Petridis, Panagiotis, Hadjicosta, Kyriaki, Guang Shi, Victor, Dunwell, Ian, Baines, Timothy, Bigdeli, Ali, F. Bustinza, Oscar and Uren, Victoria (2015). State of the art in business games. International Journal of Serious Games, 2 (1),

Petridis, Panagiotis, Uren, Victoria S and Harrison, Andrew (2015). Developing a serious game for PSS. IN: Strategic industrial applications of games and gamification. Baines, Tim; Petridis, Panagiotis and Ridgway, Keith (eds) GBR: Aston University.

U

Uren, Victoria, Andrews, Daniel, Fitzpatrick, Steve and Pitchford, Steve (2015). Majestic Gamification:a case study in the adoption of a service innovation. IN: Strategic industrial applications of games and gamification. Baines, Tim; Petridis, Panagiotis and Ridgway, Keith (eds) GBR: Aston University.

Uren, Victoria and Petridis, Panagiotis (2015). “This beer is off!”:building a dialogue game for servitization. IN: Servitization : the theory and impact. Baines, Tim and Harrison, David K. (eds) GBR: Aston University.