Items where Division is "College of Business and Social Sciences > Aston Business School > Marketing & Strategy" and Year is 2014

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Number of items: 14.

B

Blut, Markus, Beatty, Sharon E., Evanschitzky, Heiner and Brock, Christian (2014). The impact of service characteristics on the switching costs-customer loyalty link. Journal of Retailing, 90 (2), pp. 275-290.

C

Castle, Nicholas W., Combe, Ian A. and Khusainova, Rushana (2014). Tracing social influence in responses to strategy change in an online community. Journal of Strategic Marketing, 22 (4), pp. 357-375.

E

Evanschitzky, Heiner, Emrich, Oliver, Sangtani, Vinita, Ackfeldt, Anna-Lena, Reynolds, Kristy E. and Arnold, Marc J. (2014). Hedonic shopping motivations in collectivistic and individualistic consumer cultures. International Journal of Research in Marketing, 31 (3), pp. 335-338.

F

Feiereisen, Stephanie, Rasolofoarison, Dina, de Valck, Kristine and Schmitt, Julien C. (2014). The end of stigma? Understanding the dynamics of legitimisation in the context of TV series consumption. [North American] Advances in Computer Research, 41 , pp. 246-247.

G

Gupta, Soumitra, Rudd, John and Lee, Nick (2014). Business sustainability through successful integration of marketing and operations. Industrial Marketing Management, 43 (1), pp. 3-5.

H

Haji, Iftakar (2014). Negative brand personality:the construct, its antecedents and outcome variables. PHD thesis, Aston University.

K

Kling, Gerhard, Ghobadian, Abby, Hitt, Michael A., Weitzel, Utz and O'Regan, Nicholas (2014). The Effects of Cross-border and Cross-industry Mergers and Acquisitions on Home-region and Global Multinational Enterprises. British Journal of Management, 25 (SUPPL.), S116-S132.

L

Lewis, Julie, Whysall, Paul and Foster, Carley (2014). Drivers and Technology-Related Obstacles in Moving to Multichannel Retailing. International Journal of Electronic Commerce, 18 (4), pp. 43-68.

N

Nagengast, Liane, Evanschitzky, Heiner, Blut, Markus and Rudolph, Thomas (2014). New insights in the moderating effect of switching costs on the satisfaction-repurchase behavior link. Journal of Retailing, 90 (3), pp. 408-427.

S

Schumann, Jan H., Wünderlich, Nancy V. and Evanschitzky, Heiner (2014). Spillover effects of service failures in coalition loyalty programs:the buffering effect of special treatment benefits. Journal of Retailing, 90 (1), pp. 111-118.

Shepherd, Neil (2014). An empirical examination of the strategic decision-making process:the relationship between context, process, and outcomes. PHD thesis, Aston University.

Smets, Michael, Burke, Gary T, Jarzabkowski, Paula and Spee, Andreas P (2014). Charting new territory for organizational ethnography: Insights from a team-based video ethnography of reinsurance trading in Lloyd’s of London. Journal of Organizational Ethnography, 3 (1), pp. 10-26.

W

Wang, J., Zhao, W.X., He, Y. and Li, X. (2014). Infer user interests via link structure regularization. ACM Transactions on Intelligent Systems and Technology, 5 (2),

Wang, Jun, Peng, Jiaxu and Liu, Ou (2014). Density-based rough set model for hesitant node clustering in overlapping community detection. Journal of Systems Engineering and Electronics, 25 (6), pp. 1089-1097.

This list was generated on Wed Nov 20 03:35:11 2024 GMT.