Items where Division is "College of Business and Social Sciences > Aston Business School > Marketing & Strategy" and Year is 2006

Article

Ahlert, Dieter and Evanschitzky, Heiner (2006). Multi-Channel-Management im Spannungsfeld von Kundenzufriedenheit und Organisation. Thexis, 4 , pp. 21-25.

Beatson, Amanda T., Coote, Leonard V. and Rudd, John M. (2006). Determining consumer satisfaction and commitment through self-service technology and personal service usage. Journal of Marketing Management, 22 (7-8), pp. 853-882.

Clarke, Ian, Hallsworth, Alan, Jackson, Peter, De Kervenoael, Ronan J., Perez Del Aguila, Rossana and Kirkup, Malcolm (2006). Retail restructuring and consumer choice 1:long term local changes in consumer behaviour : Portsmouth 1980-2002. Environment and Planning A, 38 (1), pp. 25-46.

De Kervenoael, Ronan J. and Nilsson, Ulf (2006). Faces of pricing and profit planning at the doorstep of the EU: government pricing policy in the innovative pharmaceutical sector in Turkey. Journal of Global Business Management, 2 (2),

Greenland, Steve, Coshall, John and Combe, Ian (2006). Evaluating service quality and customer satisfaction evaluation in an emerging markets. International Journal of Consumer Studies, 30 (6), pp. 582-590.

Jackson, Peter, Perez Del Aguila, Rossana, Clarke, Ian, Hallsworth, Alan, De Kervenoael, Ronan J. and Kirkup, Malcolm (2006). Retail restructuring and consumer choice 2:understanding consumer choice at the household level. Environment and Planning A, 38 (1), pp. 47-67.

Jesson, Jill K. and Lacey, Fiona M. (2006). How to do (or not to do) a critical literature review. Pharmacy Education, 6 (2), pp. 139-148.

Book Section

Malhotra, N and Mukherjee, A (2006). Does internal marketing improve service quality in call centres? IN: ANZMAC 2006 conference proceedings. AUS: ANZMAC.

Thesis

Ackfeldt, Anna-Lena (2006). An investigation into the antecedents of prosocial service behaviours : a travel service context. PHD thesis, Aston University.

Combe, Ian A. (2006). Strategic orientations in practice:Exploring the strategic belief structures of line-managers embedded in practice. PHD thesis, Aston University.