Items where Division is "College of Business and Social Sciences > Aston Business School > Advanced Services Group" and Year is 2022

Article

Dmitrijeva, Jekaterina, Schroeder, Andreas, Ziaee Bigdeli, Ali and Baines, Tim (2022). Paradoxes in Servitization: A processual perspective. Industrial Marketing Management, 101 , pp. 141-152.

Schroeder, Andreas, Baines, Tim and Sakao, Tomohiko (2022). Increasing Value Capture by Enhancing Manufacturer Commitment — Managing the Servitization Process. IEEE Engineering Management Review, 50 (3), pp. 162-170.