Number of items: 1.
2009
Argyriou, Evmorfia; Saunders, John A.; Leeflang, P. and Verhoef, Peter C.
(2009).
Marketing's decline: a wild exaggeration?
Working Paper.
Chartered Institute of Marketing.
This list was generated on Tue Apr 10 01:04:53 2018 BST.
