Silva, Breno B., Orrego-Carmona, David and Szarkowska, Agnieszka (2022). Using linear mixed models to analyze data from eye-tracking research on subtitling. Translation Spaces ,
Abstract
In this paper, we aim to promote the use of linear mixed models (LMMs) in eye-tracking research on subtitling. Using eye tracking to study viewers’ reading of subtitles often warrants controlling for many confounding variables. However, even assuming that these variables are known to researchers, such control may not be possible or desired. Traditional statistical methods such as t-tests or ANOVAs exacerbate the problem due to the use of aggregated data: each participant has one data point per dependent variable. As a solution, we propose the use of LMMs, which are better suited to account for a number of subtitle and participant characteristics, thus explaining more variance. We introduce essential theoretical aspects of LMMs and highlight some of their advantages over traditional statistical methods. To illustrate our point, we compare two analyses of the same dataset: one using a t-test; another using LMMs.
Publication DOI: | https://doi.org/10.1075/ts.21013.sil |
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Divisions: | College of Business and Social Sciences > School of Social Sciences & Humanities College of Business and Social Sciences > School of Social Sciences & Humanities > Centre for Language Research at Aston (CLaRA) College of Business and Social Sciences > School of Social Sciences & Humanities > English Languages and Applied Linguistics |
Additional Information: | © John Benjamins Publishing Company |
Uncontrolled Keywords: | Literature and Literary Theory,Linguistics and Language,Language and Linguistics,Communication |
Publication ISSN: | 2211-372X |
Last Modified: | 06 Aug 2024 09:29 |
Date Deposited: | 24 Jun 2022 07:50 |
Full Text Link: | |
Related URLs: |
https://www.jbe ... 75/ts.21013.sil
(Publisher URL) |
PURE Output Type: | Article |
Published Date: | 2022-06-14 |
Published Online Date: | 2022-06-14 |
Accepted Date: | 2022-03-28 |
Authors: |
Silva, Breno B.
Orrego-Carmona, David ( ![]() Szarkowska, Agnieszka |