Data analytics diffusion in the UK renewable energy sector:an innovation perspective


We introduce the BDA dynamics and explore the associated applications in renewable energy sector with a focus on data-driven innovation. Our study draws on the exponential growth of renewable energy initiatives over the last decades and on the paucity of literature to illustrate the use of BDA in the energy industry. We conduct a qualitative field study in the UK with stakeholder interviews and analyse our results using thematic analysis. Our findings indicate that no matter if the importance of the energy sector for 'people's well-being, industrial competitiveness, and societal advancement, old fashioned approaches to analytics for organisational processes are currently applied widely within the energy sector. These are triggered by resistance to change and insufficient organisational knowledge about BDA, hindering innovation opportunities. Furthermore, for energy organisations to integrate BDA approaches, they need to deal with challenges such as training employees on BDA and the associated costs. Overall, our study provides insights from practitioners about adopting BDA innovations in the renewable energy sector to inform decision-makers and provide recommendations for future research.

Publication DOI:
Divisions: College of Business and Social Sciences > Aston Business School > Operations & Information Management
College of Business and Social Sciences > Aston Business School
Additional Information: © Springer Nature B.V. 2021. The final publication is available at Springer via
Uncontrolled Keywords: Big data analytics,Energy sector,Renewable energy,Diffusion of innovations,Field study
Publication ISSN: 1572-9338
Last Modified: 16 Apr 2024 07:35
Date Deposited: 22 Sep 2021 12:11
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Related URLs: https://link.sp ... 479-021-04263-1 (Publisher URL)
PURE Output Type: Article
Published Date: 2021-09-16
Published Online Date: 2021-09-16
Accepted Date: 2021-08-31
Authors: Kava, Harkaran
Spanaki, Konstantina
Papadopoulos, Thanos
Despoudi, Stella (ORCID Profile 0000-0002-8377-6407)
Rodríguez-Espíndola, Oscar (ORCID Profile 0000-0002-4889-1565)
Fakhimi, Masoud



Version: Accepted Version

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