Adapting and enhancing an individual choice classroom experiment for remote asynchronous delivery: A practical case study

Abstract

The emergence of online platforms offers many benefits for conducting classroom experiments, while also allowing them to be run under a remote, asynchronous delivery format. However, there is little existing guidance on conducting such asynchronous experiments or evidence about their advantages and disadvantages relative to synchronous, in-person experiments. To help, this article uses a case study to provide practical, step-by-step guidance on how to adapt an individual choice classroom experiment for asynchronous, remote delivery. Using two sets of example data, we then suggest that the asynchronous version can produce similar in-experiment decision-making to the synchronous, in-person approach, while also obtaining comparable student participation and engagement rates. Finally, we illustrate how the asynchronous approach can help instructors to run different treatments within class experiments more easily.

Publication DOI: https://doi.org/10.1080/00220485.2025.2559670
Divisions: College of Business and Social Sciences > Aston Business School > Economics, Finance & Entrepreneurship
Aston University (General)
Additional Information: Copyright © 2025 The Author(s). Published with license by Taylor & Francis Group, LLC This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives License (https://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is properly cited, and is not altered, transformed, or built upon in any way. The terms on which this article has been published allow the posting of the Accepted Manuscript in a repository by the author(s) or with their consent.
Uncontrolled Keywords: Asynchronous,classroom experiment,online platforms,remote delivery,synchronous,Education,Economics and Econometrics
Publication ISSN: 2152-4068
Last Modified: 08 Oct 2025 07:19
Date Deposited: 07 Oct 2025 17:05
Full Text Link:
Related URLs: http://www.scop ... tnerID=8YFLogxK (Scopus URL)
https://www.tan ... 85.2025.2559670 (Publisher URL)
PURE Output Type: Article
Published Date: 2025-09-24
Published Online Date: 2025-09-24
Accepted Date: 2025-09-01
Authors: Olczak, Matthew (ORCID Profile 0000-0001-6808-3832)
Wilson, Chris M.

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