Ziaee Bigdeli, Ali, Dmitrijeva, Jekaterina, Schroeder, Andreas and Baines, Tim (2018). Servitization in manufacturing: A business model perspective. IN: Proceedings of the 25th EurOMA Conference. HUN: UNSPECIFIED.
Abstract
The current research on Business Models (BMs) in servitization tends to focus on either identifying the key components of relevant BMs or examining the challenges of introducing such BMs. The creation of a BM is not a discrete event, but the result of a long-term continuous refinement effort. Redirecting the servitization research from concentrating on successful service-focused BMs to focusing on the process of developing such models is critical for servitization theory and practice. This paper, therefore, sets out to shed light on the development and refinement of the service-focused BMs in the manufacturing context.
Divisions: | College of Business and Social Sciences > Aston Business School > Operations & Information Management Aston University (General) |
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Additional Information: | © 2018 The Authors Funding: This conference paper is part of a project that has received funding from the European Union’s Horizon 2020 research and innovation programme under the Marie Skłodowska-Curie grant agreement No 721909 |
Event Title: | 25th International EurOMA Conference |
Event Type: | Other |
Event Dates: | 2018-06-24 - 2018-06-26 |
Last Modified: | 29 Oct 2024 16:51 |
Date Deposited: | 18 Feb 2021 11:40 | PURE Output Type: | Conference contribution |
Published Date: | 2018-06-26 |
Accepted Date: | 2018-01-01 |
Authors: |
Ziaee Bigdeli, Ali
(
0000-0002-8128-0918)
Dmitrijeva, Jekaterina ( 0000-0001-5823-7113) Schroeder, Andreas ( 0000-0002-4051-9275) Baines, Tim ( 0000-0002-7518-2967) |