Schroeder, Andreas, Beltagui, Ahmad, Shi, Victor Guang, Kandemir, Cansu, Omidvar, Omid, Yang, Miying, Hughes, Ruby and Wasserbauer, Raphael (2020). Digital twin for Advanced Service delivery systems: Opportunities and challenges. IN: EurOMA Conference 2020. University of Warwick, 2020-06-29 - 2020-06-30.
Abstract
Implementing an Advanced Services strategy may bring economic, social and environmental sustainability, but requires orchestration of a complex system of interdependent actors. Customers, suppliers, contractors and other intermediaries must be co-ordinated effectively for mutual benefit. Doing so requires appropriate data not only related to products, but also service delivery and (customers’) use environment. This research proposes a Digital Twin approach to capturing and processing real-time data from each of these three levels, in order to orchestrate successful value creation.
| Divisions: | College of Business and Social Sciences > Aston Business School > Operations & Information Management College of Business and Social Sciences > Aston Business School > Marketing & Strategy College of Business and Social Sciences > Aston Business School Aston University (General) |
|---|---|
| Additional Information: | © 2020 The Authors |
| Event Title: | EurOMA Conference 2020 |
| Event Type: | Other |
| Event Location: | University of Warwick |
| Event Dates: | 2020-06-29 - 2020-06-30 |
| Last Modified: | 29 Oct 2024 16:21 |
| Date Deposited: | 03 Jul 2020 07:05 | PURE Output Type: | Paper |
| Published Date: | 2020-06-30 |
| Accepted Date: | 2020-01-01 |
| Authors: |
Schroeder, Andreas
(
0000-0002-4051-9275)
Beltagui, Ahmad (
0000-0003-2687-0971)
Shi, Victor Guang Kandemir, Cansu Omidvar, Omid (
0000-0002-5232-7940)
Yang, Miying Hughes, Ruby Wasserbauer, Raphael |
CORE (COnnecting REpositories)
CORE (COnnecting REpositories)