Business Intelligence Solution for an SME: A Case Study.


Business Intelligence (BI) leverages the usefulness of existing information. It equips business users with relevant information to perform various analyses to make key business decisions. Over the last two decades, BI has become a core strategy for the growth of many companies, in particular large corporations. However, studies show that small and medium-sized enterprises (SMEs) lag behind in implementation and exploitation of BI solutions. To stay ahead of the competition, SMEs must be able to monitor and effectively use all of their resources, in particular information resources, to assist them in making important business decisions. In this paper, we examine the challenges such as lack of technical expertise and limited budget when implementing a BI solution within an SME in the UK. In light of our experiences in tackling these issues, we discuss how these challenges can be overcome through applying various tools and strategies and the potential benefits.

Publication DOI:
Divisions: ?? 50811700Jl ??
College of Engineering & Physical Sciences > Systems analytics research institute (SARI)
College of Engineering & Physical Sciences > Aston STEM Education Centre
College of Engineering & Physical Sciences
Additional Information: CC BY-NC-ND 4.0
Event Title: 8th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management, IC3K 2016
Event Type: Other
Event Dates: 2016-11-09 - 2016-11-11
Uncontrolled Keywords: Business Intelligence,data warehouse,Microsoft BI,SME,Software
ISBN: 978-989-758-203-5, 978-989-758-203-5
Last Modified: 08 Dec 2023 12:50
Date Deposited: 19 Dec 2019 10:18
Full Text Link:
Related URLs: http://www.scop ... tnerID=8YFLogxK (Scopus URL)
PURE Output Type: Conference contribution
Published Date: 2016-11-11
Accepted Date: 2016-11-01
Authors: Raj, Raghavendra
Wong, Shun H (ORCID Profile 0000-0002-0290-7242)
Beaumont, Anthony J (ORCID Profile 0000-0002-0105-9683)

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