Changing professional service archetypes in a law firm using Process Orientated Holonic (PrOH) Modelling

Abstract

This paper gives an in depth action research case study on how organisational change has been implemented in a medium-sized law firm in the UK (Higgs & Sons). The Canonical Action Research process was followed and a specific novel type of Soft Systems Methodology (SSM) known as Process Oriented Holonic (PrOH) Modelling was used to define systemic problems, support knowledge-based decision-making and implement change. This study found that as a result of increased competition, Higgs & Sons successfully transformed some of its services from a “professional partnership (P2)” delivery style towards having greater “managed professional business” (MPB) characteristics, but found that not all of its services were suited to this change, and that different types of service styles were necessary on a service by service basis. Practical changes and implications are discussed in the context of Pinnington and Morris’ (2003) “professional partnership” (P2) and “managed professional business” (MPB) archetype template.