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Number of items: 12.

Article

Eisend, Martin, Evanschitzky, Heiner and Gilliland, David I. (2016). The influence of organizational and national culture on new product performance. Journal of Product Innovation management, 33 (3), pp. 60-276.

Lohtia, Ritu, Bello, Daniel C., Yamada, Teruhisa and Gilliand, David I. (2005). The role of commitment in foreign-Japanese relationships:mediating performance for foreign sellers in Japan. Journal of Business Research, 58 (8), pp. 1009-1018.

Gilliland, David I. and Hoffman, K. Douglas (2004). Examining a key aspect of agency-to-business relationships:the effects of regulatory control on the satisfaction of regulated firms. Journal of Business-to-Business Marketing, 11 (4), pp. 75-102.

Gilliland, David I. (2003). Toward a business-to-business channel incentives classification scheme. Industrial Marketing Management, 32 (1), pp. 55-67.

Gilliland, David I. and Donthu, Naveen (2002). The single consumer. Journal of Advertising Research, 42 (6), pp. 77-84.

Book Section

Kim, S.K. and Gilliland, David I. (2005). The evaluation of channel trade programs:effects on reseller support behaviour. IN: UNSPECIFIED Troilo, Gabriele (ed.) UNSPECIFIED.

Chelariu, Cristian, Bello, Daniel C. and Gilliland, David I. (2003). Influence strategies in export channels to transitional economies:institutional antecedents and performance consequences. IN: Proceedings of the AMA summer educators' conference 2003. American Marketing Association.

Gilliland, David I. and Kim, S.K. (2003). Rejection of supplier incentive programs:a reseller perspective. IN: Proceedings of Academy of Marketing conference 2003. Farrell, Andrew; Lee, Nick and Lings, I. (eds) UNSPECIFIED. (Unpublished)

Chelariu, Cristian, Bello, Daniel C., Gilliland, David I. and Henandez-Espallardo, M. (2002). Governance of export channels to Eastern Europe:impact of market characteristics on business performance. IN: Proceedings of 31st EMAC annual conference. Farhangmehr, M (ed.) UNSPECIFIED.

Chelariu, Cristian, Bello, Daniel C. and Gilliland, David I. (2002). Governance of export channels to transition economies:impact of market characteristics on business performance. IN: 2002 SMA proceedings. UNSPECIFIED.

Worzala, Elaine and Gilliland, David I. (2001). The real estate research needs of the plan sponsor community:what do real estate managers want to know? IN: Proceedings of the American Real Estate Society Annual Meeting 2001. UNSPECIFIED.

Conference or Workshop Item

Gilliland, David I. (2001). Towards a channel incentives framework:qualitative data analysis and research propositions. IN: American Marketing Association Winter Educators' Conference 2001. 2001-02-16 - 2001-02-19. (Unpublished)

This list was generated on Thu Apr 18 01:00:52 2019 BST.