‘I know you are satisfied but did you learning anything’:use of video in marketing case study tutorials

Parkes, Geoff and Rudd, John (2012). ‘I know you are satisfied but did you learning anything’:use of video in marketing case study tutorials. IN: Good practice guide in learning and teaching. Green, Julie and Higson, Helen (eds) Good practice guide in learning and teaching . Aston University.
Divisions: Aston Business School > Marketing & Strategy
Aston Business School > Economics, Finance & Entrepreneurship
Additional Information: © Aston Business School 2012
Published Date: 2012-02
Authors: Parkes, Geoff
Rudd, John

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