Items where Division is "Aston Business School > Marketing & strategy research group" and Year is 2019

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Number of items: 10.

Article

Benoit, Sabine, Evanschitzky, Heiner and Teller, Christoph (2019). Retail format selection in on-the-go shopping situations. Journal of Business Research, 100 , pp. 268-278.

Blut, Markus and Wang, Cheng (2019). Technology readiness: a meta-analysis of conceptualizations of the construct and its impact on technology usage. Journal of the Academy of Marketing Science ,

Branicki, Layla, Steyer, Véronique and Sullivan-Taylor, Bridgette (2019). Why resilience managers aren’t resilient, and what human resource management can do about it. International Journal of Human Resource Management, 30 (8), pp. 1261-1286.

Carrington, David J, Combe, Ian A and Mumford, Michael D. (2019). Cognitive shifts within leader and follower teams:Where consensus develops in mental models during an organizational crisis. Leadership Quarterly, 30 (3), pp. 335-350.

Dose, David, Walsh, Gianfranco, Beatty, Sharon E. and Elsner, Ralf (2019). Unintended reward costs: The effectiveness of customer referral reward programs for innovative products and services. Journal of the Academy of Marketing Science, 47 (3), pp. 438-459.

Iyer, Gopalkrishnan R., Blut, Markus, Xiao, Sarah Hong and Grewal, Dhruv (2019). Impulse buying:a meta-analytic review. Journal of the Academy of Marketing Science ,

Mohtar, Mozard, Rudd, John M and Evanschitzky, Heiner (2019). Clarifying the Brand Personality Construct in Malaysia. Journal of Consumer Marketing ,

Schoefer, Klaus, Wäppling, Anders, Heirati, Nima and Blut, Markus (2019). The moderating effect of cultural value orientations on behavioral responses to dissatisfactory service experiences. Journal of Retailing and Consumer Services, 48 , pp. 247-256.

Seegebarth, Barbara, Backhaus, Christof and Woisetschläger, David M. (2019). The Role of Emotions in Shaping Purchase Intentions for Innovations Using Emerging Technologies:A Scenario-based Investigation in the Context of Nanotechnology. Psychology and Marketing ,

Wolf, Carola (2019). Not lost in translation: Managerial career narratives and the construction of protean identities. Human Relations, 72 (3), pp. 505-533.

This list was generated on Fri Aug 16 01:42:33 2019 BST.