Items where Division is "Aston Business School > Marketing & strategy research group" and Year is 2004

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Number of items: 10.


Chryssochoidis, George and Theoharakis, Vasilis (2004). Attainment of competitive advantage by the exporter-importer dyad:the role of export offering and import objectives. Journal of Business Research, 57 (4), pp. 329-337.

Clarke, Ian, Hallsworth, Alan, Jackson, Peter, Jouan De Kervenoael, Ronan, Perez Del Aguila, Rossana and Kirkup, Malcolm (2004). Retail competition and consumer choice:contextualising the “food deserts” debate. International Journal of Retail and Distribution Management, 32 (2), pp. 89-99.

Combe, Ian and Botschen, Günther (2004). Strategy paradigms for the management of quality:dealing with complexity. European Journal of Marketing, 38 (5-6), pp. 500-523.

Combe, Ian and Greenley, Gordon E. (2004). Capabilities for strategic flexibility:a cognitive content framework. European Journal of Marketing, 38 (11-12), pp. 1456-1480.


Gilliland, David I. and Hoffman, K. Douglas (2004). Examining a key aspect of agency-to-business relationships:the effects of regulatory control on the satisfaction of regulated firms. Journal of Business-to-Business Marketing, 11 (4), pp. 75-102.

Greenley, Gordon E., Hooley, Graham J., Broderick, Amanda J. and Rudd, John M. (2004). Strategic planning differences among multiple stakeholder orientation profiles. Journal of Strategic Marketing, 12 (3), pp. 163-182.


Kirkup, Malcolm, De Kervenoael, Ronan J., Hallsworth, Alan, Clarke, Ian, Jackson, Peter and Perez Del Aguila, Rossana (2004). Inequalities in retail choice: exploring consumer experiences in suburban neighbourhoods. International Journal of Retail and Distribution Management, 32 (11), pp. 511-522.


Lee, Nick J., Cadogan, John W., Durden, Geoffrey R. and Thyil, Vijaya (2004). The quality of sales manager:salesperson exchanges perspective under problem resolution conditions. IN: Australian and New Zealand Marketing Academy Conference 2004. 2004-12-04 - 2004-12-06.


Malhotra, Neeru and Mukherjee, Avinandan (2004). The relative influence of organisational commitment and job-satisfaction on service quality of customer-contact employees in banking call centres. Journal of Services Marketing, 18 (3), pp. 162-174.


Theoharakis, Vasilios, Vakratsas, Demetrios and Wong, Veronica W.Y. (2004). The relationship between market share and information in a high-tech industry. Review of marketing science, 2 (3), pp. 69-82.

This list was generated on Tue Mar 19 00:58:06 2019 GMT.