Africanization in British Multinationals in Ghana and Nigeria, 1945-1970

Decker, Stephanie (2018). Africanization in British Multinationals in Ghana and Nigeria, 1945-1970. Business History Review, 92 (4), pp. 691-718.

Abstract

Multinationals experienced significant legitimacy challenges in less-developed countries between 1945 and 1970. Corporate responses to these challenges cover three distinct periods. Unsuccessful postwar attempts focusing on colonial welfare concerns were followed by pragmatic endeavors intended to repair corporate reputations by Africanizing senior management. By the 1960s, this had become a common approach to legitimization. The challenges of Africanizing ethnocentric multinationals led to organizational changes: Internationally diversified multinationals were better able to decentralize subsidiary management, while the late 1960s saw regionally focused multinationals absorbed by more diversified multinationals. Organizational survival was directly linked to legitimacy advantages derived from Africanization.

Publication DOI: https://doi.org/10.1017/S0007680518001034
Divisions: Aston Business School > Work & organisational psychology
Additional Information: The final publication is available via Cambridge Journals Online at https://doi.org/10.1017/S0007680518001034
Uncontrolled Keywords: Africanization,Ghana,history,legitimacy,multinationals,Nigeria,Business and International Management,Business, Management and Accounting (miscellaneous),History
Full Text Link:
Related URLs: https://www.cam ... 6E32800A3699201 (Publisher URL)
http://www.scop ... tnerID=8YFLogxK (Scopus URL)
Accepted Date: 2018-12-20
Published Online Date: 2019-02-06
Published Date: 2018-12-20
Authors: Decker, Stephanie ( 0000-0003-0547-9594)

Download

[img]

Version: Accepted Version

| Preview

[img]

Version: Accepted Version

| Preview

[img]

Version: Accepted Version

Access Restriction: Restricted to Repository staff only


Export / Share Citation


Statistics

Additional statistics for this record