Building a competitive advantage through sustainable operations strategy

Nunes, Breno, Bennett, David and Shaw, Duncan (2013). Building a competitive advantage through sustainable operations strategy. IN: Science, technology and innovation in the emerging markets economy. Zawislak, P.A. and Hosni, Y. (eds) UNSPECIFIED.


This paper addresses an important gap in sustainability and technology management studies: the strategies for sustainable operations. Based on analysis of cases from automotive, textile, chemical, and food processing industries, the authors discuss the responses companies take to environmental and social pressures when aiming at increasing profitability. Our findings show that adaptations of traditional operations strategy frameworks can be useful when developing and assessing sustainability strategy for operations. Lastly, we also offer definitions for ‘sustainable operations strategy’ and ‘sustainable technology’ as those are not yet established in the literature. We consider the contribution of this article to be linked to the development and evaluation of sustainable operations strategies, which will invariably include the choice and use of technologies.

Divisions: Aston Business School
Aston Business School > Operations & information management research group
Aston Business School > Operations & information management
Event Title: 22nd International confrence on Management of Thechnology
Event Type: Other
Event Dates: 2013-04-14 - 2013-04-18
Uncontrolled Keywords: sustainable operations strategy, ,choice of sustainable technologies,manufacturing,
Full Text Link: http://www.iamo ... ID_CONTEUDO=782
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Published Date: 2013
Authors: Nunes, Breno ( 0000-0001-8892-2728)
Bennett, David ( 0000-0003-1480-8652)
Shaw, Duncan



Version: Draft Version

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