The representation of majorities and minorities in the British Press:a content analytic approach

Gardikiotis, Antonis, Martin, Robin and Hewstone, Miles (2004). The representation of majorities and minorities in the British Press:a content analytic approach. European Journal of Social Psychology, 34 (5), pp. 637-646.

Abstract

A content analysis examined the way majorities and minorities are represented in the British press. An analysis of the headlines of five British newspapers, over a period of five years, revealed that the words ‘majority’ and ‘minority’ appeared 658 times. Majority headlines were most frequent (66% ), more likely to emphasize the numerical size of the majority, to link majority status with political groups, to be described with positive evaluations, and to cover political issues. By contrast, minority headlines were less frequent (34%), more likely to link minority status with ethnic groups and to other social issues, and less likely to be described with positive evaluations. The implications of examining how real-life majorities and minorities are represented for our understanding of experimental research are discussed.

Publication DOI: https://doi.org/10.1002/ejsp.221
Divisions: Aston Business School > Work & organisational psychology
Aston Business School
Aston Business School > Work & organisational psychology research group
Uncontrolled Keywords: majorities,minorities,British press,British newspapers,majority headlines,political groups,positive evaluations,political issues,minority headlines,ethnic groups,social issues,negative evaluations
Full Text Link: http://onlineli ... sp.221/abstract
Related URLs:
Published Date: 2004-09
Authors: Gardikiotis, Antonis
Martin, Robin
Hewstone, Miles

Export / Share Citation


Statistics

Additional statistics for this record