An investigation into the adoption of electronic business in Saudi Arabia using technology-organisation-environment framework

Al-Somali, Sabah; Gholami, Roya and Clegg, Ben (2010). An investigation into the adoption of electronic business in Saudi Arabia using technology-organisation-environment framework. IN: UK Academy for Information Systems Conference Proceedings 2010. UNSPECIFIED.

Abstract

Despite the proliferation of e-business adoption by organisations and the world-wide growth of the e-business phenomenon, there is a paucity of empirical studies that examine the adoption of e-business in the Middle East. The aim of our study is to provide insights into the salient e-business adoption issues by focusing on Saudi Arabian businesses. We developed a conceptual model for electronic business (e-business) adoption incorporating ten factors based on the technology-organization-environment framework. Survey data from 550 businesses were used to test the model and hypotheses. We conducted confirmatory factor analysis to assess the reliability and validity of constructs. The findings of the study suggest that firm technology competence, size, top management Support, technology orientation, consumer readiness, trading partner readiness and regulatory support are important antecedents of e-business adoption and utilisation. In addition, the study finds that, competitive pressure and organisational customer and competitor orientation is not a predictor for e-business adoption and utilisation. The implications of the findings are discussed and suggestions for future inquiry are presented.

Divisions: Aston Business School > Operations & information management
Aston Business School > Operations & information management research group
Event Title: 15th annual conference of the UK Academy for Information Systems
Event Type: Other
Event Dates: 2010-03-23 - 2010-03-24
Published Date: 2010

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