Categorizing 'intention to use' e-government services through mobile phone:the importance of front loading activities

De Kervenoael, Ronan; Aykaç, D. Selcen Ö.; Eryarsoy, Enes and Kasap, Nihat (2008). Categorizing 'intention to use' e-government services through mobile phone:the importance of front loading activities. IN: CONF-IRM 2008 Proceedings. UNSPECIFIED.

Abstract

E-government has often been heralded as the new way forwards for emerging countries. While many such countries are already offering e-government services and are gearing up for further growth, little is actually known of the forming stages that are necessary to ensure a greater rate of success and avoid the traditional failure traps linked to new technology and information system adoption and diffusion. We situate our research in the case of mobile phone as a reflection of the current market situation in emerging countries. We contend, in this paper, that more research is needed to understand future intention to use e-government services through mobile phone technology. Front loading activities both from a government and technology perspectives are required to facilitate the decision making process by users.

Divisions: Aston Business School > Marketing & strategy
Aston Business School > Marketing & strategy research group
Event Title: International Conference on Information Resources Management (Conf-IRM 2008)
Event Type: Other
Event Dates: 2008-05-18 - 2008-05-20
Uncontrolled Keywords: mobile phone,e-government,m-government,front loading,intention to use
Published Date: 2008

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